Pantone color of the year 2022: symbol of transformation

After the solid color marriage between the solid Ultimate Gray and the optimistic Illuminating of this year, for 2022 Pantone releases a completely new and different color: the blue purple Very Peri. A futuristic and expressive color which symbolizes the transformation we go through at the moment and radiates confidence, curiosity and  creativity. And let’s face it, didn’t we all long for that?

New vision on the future

It’s a highly unusual time we find ourselves in at the moment. Our familiar way of living and working has changed completely for many. This demands new methods and a recalibration of our cultural and social values while we rewrite our life. Very Peri symbolizes the transition we currently face. It’s an inquisitive and intriguing color which incites personal inventiveness, creativity and encourages to experiment. Very Peri helps us to embrace the changing landscape of possibilities and open ourselves up to a new vision on the future.

Brand new color

Instead of choosing one of the existing color as Color of the Year, like Pantone has always done for the past 23 years, Very Peri is a brand new color. Laurie Pressman, Vice President at Pantone: “The creation of a new color for the first time in the history of our educative color program Pantone Color of the Year, reflects the worldwide innovation and transformation happening at the moment. While the society keeps acknowledging color as a crucial form of communication, a way to express and influence ideas and emotion and create engagement and connection, the complexity of this new in red-violet drenched blue tone emphasizes the vast possibilities in front of us."

DIGITAL WoRLD

The digital world plays an important role with the selection of Very Peri. Our physical and digital lives get fused together more and more. Digital design helps us to expand the boundaries of reality and opens the door to a dynamic virtual world in which we can explore and create new color possibilities. With trends in gaming, the increasing popularity of the metaverse and the growing artistic community in the digital space, Very Peri illustrates the fusion of modern life and how color trends in the digital world manifest themselves in the physical world and vice versa.

Experiment with VERY PERI

Have you gotten, just like us, the sensation to experiment with Very Peri? Let your creativity run free and share your ideas with us. We’ll look together for a suitable floor matching the interior concept and transmitting exactly the emotion you have in mind. From Very Peri purple to adjacent tones of blue or violet, it’s all possible. Veri Pery a little bit too much for an entire floor? Consider an accent or color gradient in Very Peri style for a custom made carpet, wall-paper, curtain or furniture fabric. With the custom design possibilities of Prints van Oranje you can do anything.

View our custom design possibilities