PURLINE organic flooring: exclusive collaboration LEOXX and wineo

LEOXX and German company wineo have entered into an exclusive partnership for PURLINE: a sustainable collection of organic, non-pvc flooring made from bio-based materials. For more than 10 years, PURLINE bio-polyurethane floors have been the answer to the ever-increasing demand for sustainable construction. The partnership offers specifiers in the Dutch and Belgian contract market a game-changer in sustainable construction; PURLINE organic floors are one of a kind and furthermore one of the most ecological flooring applications in the flooring market.

GAME-CHANGER IN SUSTAINABLE CONSTRUCTION

In recent years in particular, the demand for environmentally friendly and bio-based (building) materials has taken off. Not only from the government and regulations, but also increasingly from contractors, architects and end-users themselves. Companies play an important role in this and it is therefore important that decision-makers within organizations operate in a responsible and sustainable manner. The time of looking away from the global raw materials and climate problem is truly over and the need to take action ourselves is greater than ever.

Anja Nekeman, owner of LEOXX and Prints van Oranje: "Sustainability is now everyone's responsibility and part of our daily lives. Making buildings more sustainable is tangible and concrete, in the future it will increase even more. LEOXX took a big step earlier this year with the introduction of the sustainable carpet tile collection FLEXX, now we are expanding with a truly sustainable alternative in hard flooring that will allow us to further reduce the ecological footprint. Organic, bio-based flooring is new to our collection and a valuable addition. With this, the focus is not only on reuse and recycle, but also on reduce. We believe that wineo PURLINE is a real game-changer in bio-based hard flooring. With this step, we confirm our commitment to sustainability and our belief that the right floor, designed with love for people and the environment, makes all the difference."

Oliver Kluge, global CSO at Windmöller (parent company of wineo): "LEOXX has been a specialist in the market for high-quality and innovative contract flooring for decades, offering professional advice and support to architects, installers and end users. Besides sustainability, high performance and design diversity are the pillars of wineo, precisely the three interfaces where the synergy between both brands and organizations lies. We are therefore very pleased to have found a competent partner in LEOXX to market our PURLINE organic floors for the Dutch and Belgian markets and look forward to a successful future together."

PURLINE ORGANIC FLOORING

PURLINE organic floors are high-quality bio-polyurethane floors made from natural materials. They consist of over 80% of a bio-based core formed by the high-quality composite material ecuran - developed by wineo itself. Ecuran is mainly made of vegetable oils such as rapeseed or castor oil and naturally occurring mineral components like chalk. In addition, the non-pvc floors contain no harmful substances and are free of chlorine, solvents and plasticizers. Thanks to the hard-wearing and easy-care top element, PURLINE bio flooring is suitable for intensive use in commercial areas.

The entire wineo PURLINE collection is available immediately from LEOXX. The wide variety of various trendy designs on roll, plank or tile makes PURLINE floors a joy for designers to work with, including the revamped PURLINE 1500 collection on roll launched at BAU this year.

view wineo PURLINE 1500 

ABOUT WINEO

wineo is an innovative German flooring brand and part of the family-owned company Windmöller, with 75 years of experience in high-quality and sustainable flooring solutions. wineo takes its responsibility for people and the environment extremely seriously. The ecuran-based PURLINE organic flooring is 100% produced locally in Germany and the company today already achieves more than 50% of its turnover with bio-based polyurethane products in the field of organic flooring and acoustic systems. PURLINE has all the relevant eco-labels, which confirm not only the sustainable production but also the health-friendliness of the floors. These include Cradle to Cradle Silver, der Blaue Engel, TüvProfiCert, M1, FloorScore and many other international environmental labels. In addition, PURLINE organic floors are suitable for projects built in accordance with BREEAM, LEED, DGNB and WELL. Finally, an EPD (environmental product declaration) is available for all PURLINE organic floors.